Friday, January 7, 2011

Chainlinkers' tips for finding love in the bike lane



by John Greenfield

[This piece also runs in momentum magazine, www.momentumplanet.com. Thanks to cyclists from thechainlink.org, a Chicago online bike community for sharing their bike dating ideas.]

There’s something very romantic about winter biking: the snug feeling of being warmed from within as you pedal; that “winter spirit” camaraderie of hanging out with other cyclists; and the hushed beauty of back streets after a snowfall. It’s an especially nice time to meet someone special to share pedal-powered adventures and coziness afterwards, but these two-wheeled dating tips work any time of year.

If you’re going through a dry spell, check listings for bike events in your area and show up for lots of them. Conversation-paced rides like Critical Mass, neighborhood tours and bar crawls are particularly good for meeting like-minded people. I’ve witnessed several love connections being made on the Tour de Tiki rides I lead, pedaling to Polynesian-themed pubs (although not on the ride pictured below).


While on these events, be sure to chat with members of your target dating demographic. If you hit it off with someone, wait until the end and discreetly ask if they'd like to get coffee or a drink afterwards, or go for a bike ride in the future. If it's the latter, exchange numbers.

Preparation and patience are key for an enjoyable bike date, especially if the other person is a newbie cyclist. Bring along flat-fix stuff, snacks and an extra raincoat for your companion, just in case. Figure out a quiet side street route to the restaurant, theater or club in advance so you’ll be able to have relaxed conversation while you ride. Let the slower person lead, and discuss stoplight preferences in advance so you your date won’t be scowling after you blow a red.

If all goes well, you might get to kiss your companion goodnight after escorting him or her home. Smooching while both partners are straddling their bicycles in the moonlight can be oddly romantic, but necking in balaclavas is not recommended.

A few more ideas to get the wheels of love spinning:

· Keep an eye out for stickers and spoke cards on bikes and use those at conversation starters.

· A great winter bike date (and SAD [Seasonal Affective Disorder]-buster): pedaling to your local tropical plant conservatory.

· Make laminated calling cards that double as spoke cards and offer them to bicyclists you’d like to know better.

· If you meet a transit rider for a date and want continue on to another venue together, bring your bike along on the bus or train, or put it in a cab’s trunk.

· Working at a bike shop is a great way to meet (but not hit on!) cute cyclists.

Sunday, January 2, 2011

Bicycling, transit and parks highlights of 2010

Chicago Cross Cup (photo by Luke Seemann, www.chicagobikeracing.com)

by John Greenfield

[These listings are from New City magazine's Top 5 and Best of Chicago issues, www.newcity.com.]

Top 5 Local Bike Stories

Emanuele Bianchi proposes Chicago Velo Campus velodrome complex at former U.S. Steel site

Drunk drivers who intentionally strike cyclists in Brookfield get a slap on the wrist

Rising popularity of the zany Chicago Cross Cup cyclocross racing series

Active Transportation Alliance launches Crash Support Hotline

Daley’s impending retirement has cyclists hoping for a bike-friendly new mayor


Top 5 Chicago Park District Stories


Lush, twenty-seven-acre Palmisano (aka Stearns Quarry) Park dedicated in Bridgeport

View from the hill in Palmisano Park

Legendary commissioner Margaret Burroughs, founder of DuSable Museum, dies at 95

Park District and “starchitect” Jeanne Gang unveil the Northerly Island Framework Plan

Pristine new 41st Street Beach opens with breathtaking views of the Loop

City Council approves $41 million in TIF money for 2011 Park District capital projects


Top 5 Chicago Transit Authority Stories

CTA uses Homeland Security funds to install 3,000 new security cameras system-wide

A civilian dons a driver’s uniform and steals a bus from the 103rd Street garage

New 5000-series prototype rail cars with NYC-style aisle-facing seats debut

CTA pilots the long-awaited Train Tracker system


Study shows that five percent of Free Rides for Seniors passes now in use belong to dead people


Best news for Chicago bicycling in 2010

In this economy it can be tough to find money for green transportation projects. But in October Governor Quinn announced roughly $49 million in federal funds will go to state bicycling initiatives, largely in Chicagoland, via the Illinois Transportation Enhancement Program. $2.8 million will go towards the Calumet-Sag Trail, a 26-mile path paralleling the city’s southern border. The grant will also bankroll an expansion of the Burham Greenway, the short-but-sweet multiuse path on the Southeast Side. And the CDOT will use ITEP funding to pilot a mile-long Dutch-style “cycle track,” separating bike traffic from cars, on South Stony Island Avenue.

Burnham Greenway (photo by Jennifer from General Carlessness, www.jmd1125.blogspot.com.)

Best thing to name after Richard M. Daley

A bike racing track on Northerly Island

As “Cyclist-in-chief,” Mayor Daley’s legacy is a mixed bag. He gets credit for all the federally-funded lanes, paths and racks that materialized during his tenure, the good work of his eponymous Bicycling Ambassadors, and more. But under Daley, City Hall was reluctant to put cycling in the city budget, resulting in the fizzled Open Streets ciclovia; the anemic B-cycle bike share network; the bike parking famine that resulted after 30,000 meters were uprooted; and other disappointments. Still, a bike shop owner acquaintance tells me the mayor actually rides a bike here, early in the morning on the Lakefront Trail, and it seems like the his heart was in the right place when it came to supporting cycling. So why not remember him with a velodrome on Chicago’s peninsula park. At least it will justify his bulldozing Meigs Field.

Northerly Island (Photo by David Kee, www.ecovelo.info.)

Best public beach

Montrose Beach

All Chicago beaches have their pros and cons but Montrose Beach has a nearly perfect storm of cool attributes. It’s far enough away from Lake Shore Drive that you can’t hear traffic. The vibe is blue-collar and family-friendly, free of the douchebaggery that plagues North Avenue and Oak Street beaches. You can buy tasty Mexican food from the snack bar, elote carts and strolling peddlers on the sand. The water is pristine and kayaks are available for rent. A stroll down the pier provides an awesome skyline view, while the adjacent Magic Hedge nature sanctuary offers bird-watching and gay cruising opportunities. There’s something for everyone.

The lakefront between Montrose and Lawrence


Best new public park

Adams-Sangamon Park

Many Chicago parks are merely utilitarian: flat rectangles of grass broken up by a few baseball diamonds and basketball courts. So it’s exciting when the Park District thinks outside the box and creates a unique green space. Opened last summer in the shadow of the Sear Tower, Adams-Sangamon Park features a huge, groovy playground with drawbridges and climbing nets, a dog run and man-made hills covered with native grasses. Boulders and seating cubes are strewn about in pleasingly random patterns. The coolest element? Huge, silver gateways shaped like crooked picture frames, spraying refreshing mist in hot weather.

Adams and Sangamon

Did police cover up a Pritzker hit-and-run?

The crash site

by John Greenfield

[This article also appears in Time Out Chicago magazine, www.timeoutchicago.com.]

A federal complaint filed last month accuses Matthew Pritzker, an heir to the Hyatt Hotels fortune, of intentionally striking a bicyclist with his SUV and fleeing. The suit also claims police protected Pritzker with a cover-up.

The 28-year-old defendant is one of the Chicago Pritzkers, who have been near the top of Forbes magazine’s “America’s Richest Families” list for decades. The family has made major donations to Chicago schools, hospitals and cultural institutions (Millennium Park’s Jay Pritzker Pavilion is named for Matthew’s uncle). Matthew is a real-estate entrepreneur, the head of the Matthew Pritzker Company and an investor in Chicago-based HomeMade Pizza Company and State Street Pictures.

Here’s what the complaint and the plaintiff’s lead counsel, Dana Kurtz, allege: On July 16, 2009, artist John Ibarra, now 28, was riding his bicycle west on North Avenue through Old Town at 8pm. Pritzker, driving west in his SUV, “was speeding and driving erratically and came very close to hitting [Ibarra] on his bicycle,” the complaint states. When Pritzker stopped at a red light at Sedgwick Street, Ibarra tapped on the passenger door to tell him he’d passed too closely. After the driver cursed at him, the cyclist rolled forward and “Pritzker then began to hit Ibarra while on his bicycle with [Pritzker’s] vehicle,” according to the complaint. Ibarra then reportedly struck the hood with his U-lock “in self-defense,” and the force of the car threw him off his bicycle. Pritzker allegedly ran over the bike and sped north on Sedgwick, dragging the cycle under his car. (While the complaint represents his version of events, Ibarra, on his counsel’s advice, did not speak with us.)

A witness, who asked that only her last name, Johnson, be printed, tells us via e-mail that she was standing outside Angelo’s Taverna at 1612 North Sedgwick at the time. “As the car drove past me, the driver [had] an angry look on his face,” and when the bike came loose it popped a tire, but Pritzker continued to flee, Johnson says.


An officer who responded to a 911 call “told [Ibarra] he was going to charge the driver with attempted murder,” the complaint says. Police traced Pritzker to his home, a few blocks from the crash site.

By 9pm, about eight police cars were at the site, Johnson says. Around this time, she says, officers brought Pritzker back to the crash site in a squad car. When Johnson identified him as the hit-and-run motorist, she says an officer berated her. “He told me that the driver of the Range Rover had a dented car from the biker and that I obviously didn’t see the whole thing because it was the biker’s fault,” Johnson says. “At this point, there was a drastic change in how the officers were handling this. Witnesses felt as though the officers were protecting this driver, and we began to suspect that this young kid was a kid of someone who is politically involved in this city.”

The police then arrested Ibarra and told him he would be charged with aggravated assault, according to Kurtz. The police released Ibarra that night without charging him but impounded his Waterford bicycle as evidence, later telling his lawyers the bike was destroyed in September 2009, Kurtz says. (Cook County State’s Attorney spokesman Andy Conklin says he found no record of Ibarra being charged with a criminal offense.)

According to Jennifer Hoyle from the city’s law department, Pritzker was ticketed for failure to yield, and the case was dismissed on September 28, 2009, for want of prosecution. “‘Want of prosecution’ typically means that the complaining witness didn’t show up,” Hoyle says. “However, it’s not clear from the computer system who the complaining witness is.”

The lawsuit also accuses police of altering reports about the crash. On the police report (pictured), the statement “Vehicle #1 [Pritzker’s car] struck vehicle #2 [Ibarra’s bike]” appears to have been written, then crossed out. Under the heading “hit & run,” the “yes” box seems to have been checked, then crossed out, and the “no” box is checked.

Pritzker’s spokesman, Elliot Sloane, declined to discuss the complaint, saying, “We do not comment on pending litigation as a matter of policy.”

A Chicago Police Department spokesman, officer Veejay Zala, also declined to comment, explaining, “We don’t make statements about ongoing court actions.”

Kurtz, who specializes in civil-rights and police-misconduct cases, says, “Based upon the information we have, this is further evidence of the City of Chicago protecting those with political clout.”

Northern Exposure: Biking in Rogers Park

View from Loyola Beach's pier

by John Greenfield

[This article also runs in the current issue of Momentum magazine, www.momentumplanet.com.]

“Rogers Park is universal,” says Wayne Johnson, an army vet who rides a battle-scarred mountain bike to window washing and janitorial gigs around Chicago’s northeastern-most neighborhood. “It’s cool - people of all different nationalities are here. I work with Mexicans, Pakistanis, Haitians and Koreans.”

Wayne Johnson

This cosmopolitan mix, plus Loyola University, help make the area a home for progressive politics, reflected in its many community-oriented and eco-friendly businesses, plus a burgeoning bike scene. Throw in a gaggle of serene beaches, unspoiled by Lake Shore Drive, and there’s lots of reasons to pedal up to the ‘hood.

A good first stop is the Recyclery, a community cycle center which opened last year at 7628 N. Paulina. Their FreeCyclery program donates bikes to clients of homeless shelters and immigrant advocacy organizations. “Biking’s not just a hip or environmental thing for these people,” says volunteer Jesse Miller. “It’s cheap, fast way to get around for folks who can’t afford the CTA,”

Frolian Landeros at the Recyclery

The Recyclery was a helpful port-of-entry for Tucson resident Lauren Frisk after she pedaled from Arizona to Chicago via Florida with her boyfriend Jared Votel last fall and decided to settle in Rogers Park for a spell. Frisk began volunteering at the center and board member Sharlyn Grace soon found her an apprenticeship at Roberts Cycle, 7054 N. Clark, the neighborhood’s only bike shop.

Roberts carries new bikes by Raleigh and Diamondback plus vintage Schwinn cruisers and Bianchi and Mercier road bikes. Owner Richard Bonomo and head mechanic Chris Petersen have wrenched at the shop since the early ‘70s. “Nowadays everybody wants to sell you new, new, new and nobody wants to fix anything,” Bonomo says. “But we still do repairs on three-speed hubs and coaster brakes. Income in Rogers Park is not that great, so we don’t have the luxury of just selling people new parts.”

Richard Bonomo

Loyola University is another center for cycling. Volunteers from the Loyola Bike Club, an advocacy and social riding group provide free repairs for students and community members.

Last year club leader Tony Giron established a bike sharing service, allowing students to check out refurbished cycles and helmets for free. This year rental company Bike and Roll donated 30 B-cycle commuter bikes, valued at $30,000. Similar to the cycles used in European automated rental systems, these sleek rides feature full fenders, generator lights and three-speed hubs.

Tony Giron

Giron says the best thing about cycling in Rogers Park is proximity to the Lakefront Trail, a few blocks south of campus. The North Shore Channel Trail, an undulating greenway with wacky public art, lies just west of the neighborhood. And at Loyola Beach, a bike path runs for several blocks alongside a mural-covered wall.

Sculpture on the North Shore Channel Trail

But Giron feels that the area still doesn’t have its fair share of bikeways. “Especially near the lake,” he says. “People have to use back street routes and alleys to get around since Sheridan Road is so hard to ride on.”

He supports Friends of the Parks’ plan to extend the Lakefront Trail into Rogers Park as part of its proposal to connect and expand local beaches via infill, but that’s a very touchy subject. Grassroots groups like Stop the Landfill formed to fight the proposal, arguing it would wreck the tranquility of the beaches. “Any beach expansion is going to include the extension of Lake Shore Drive,” says Jonathan Roth, an everyday cyclist who lives on the lakefront. “It’s a slippery slope.”

Bill Savage, who teaches Chicago history at Northwestern and grew up in the neighborhood with his brother, sex advice columnist Dan Savage, argued in a Chicago Reader piece the $400 million project would waste money better spent on neglected inland parks. “I bike four thousand miles a year and I live right on the beach,” he says. “So the path extension would save me miles of riding on streets, but I still don’t want it.”

As co-chair of the 49th Ward’s Transportation Committee, Sharlyn Grace has an alternative bike path plan she believes could be implemented this year. Alderman Joe Moore, famous for crusading against big boxes and foie gras, agreed to let Grace’s committee spend part of the ward’s $1.3 million in discretionary funds.

Flatts and Sharpe music store

Grace wants to create an off-street route from Loyola Park to the Winthrop and Kenmore bike lanes, connecting to the Lakefront Trail. Eventually she’d like also like to create a northbound route. “Rogers Park is the black hole preventing there from being a bike path from Evanston all the way south to 71st,” she says.

If all this controversy is wearing you out, take a break at one of the neighborhood’s left-leaning eateries. Heartland CafĂ©, 7000 N. Glenwood, a favorite with hippies since 1976, features hearty meatless fare like veggie chili and cornbread, as well as buffalo burgers. The Heartland regularly hosts fundraisers for progressive causes, like bike drives for Latin America by the group Athletes United for Peace.

Tracey Stefforia and Jennifer Locke at Uncommon Ground

Uncommon Ground opened recently at 1401 W. Devon with environmentally-friendly features like an organic rooftop garden and solar panels for heating water. The menu focuses on locally-sourced comfort foods like wild mushroom risotto and pumpkin ravioli. Summer brunches mean a patio full of bicycles, says bartender Zach Drummond.

You could also enjoy Rogers Park’s diversity by rolling west on Devon to sample the dazzling array of ethnic eats between between Clark and Kedzie, including several blocks of Indian and Pakistani restaurants. Just don’t try bringing home sag paneer (curried spinach with cheese) in your saddlebag, or you might wind up with a soggy pannier.

Lauren Frisk and Jared Votel on Devon Street

The Recyclery: therecyclery.org
Roberts Cycle: robertscycle.com
Stop the Landfill: stopthelandfill.org

Wednesday, December 29, 2010

What's with the bluish lighting on CTA buses?


by John Greenfield

[This article also runs in Time Out Chicago magazine, www.timeoutchicago.com.]

Q: What’s up with the weird blue lighting inside CTA buses in the past year or so (and now in some CTA train cars as well)? It looks like if you took some dirty combs in there, they’d come out clean! — Joe Bogdan

A: That bluish glow inside some buses and trains comes from new LED lighting that has replaced fluorescent bulbs, according to CTA spokeswoman Wanda Taylor.

In fall 2009, the agency added 58 articulated hybrid buses, bankrolled by federal stimulus money. The new vehicles are less polluting, quieter and a smoother ride than conventional buses, and the new LEDs on these vehicles are a greener, lower-maintenance choice since there are no bulbs to change, Taylor says.

This year the agency has also been testing interior LED lighting on its rail system, although the higher cost of the LEDs and difficulty keeping a steady voltage on the trains may prevent them from changing the lighting system-wide.

The CTA is also considering adding color-coded LEDs on the outsides of train cars, Taylor says, so that when you’re standing on, say, the Fullerton platform it will be obvious whether a particular train serves the Red, Brown or Purple Line.

Thursday, December 23, 2010

Rough ride: the transit agencies tighten their belts


By John Greenfield

Photos by Gilbert Feliciano

[This article also ran in New City magazine, www.newcity.com.]

On an icy Monday night a handful of citizens has braved to cold to visit the Loop office of the Regional Transit Authority, which sets the budgets and provides oversight for CTA, Metra and Pace. They’re here for the last of several public hearings on the RTA’s 2011 financial plan. Several of the attendees are transit activists who show up regularly for these kind of meetings. There are also a few people with disabilities here, and there’s a sign language interpreter at the front of the room.

Joseph Costello, the RTA’s mild-mannered executive director, starts the hearing by explaining how the sour economy has impacted the three transit agencies. Reduced consumer spending means the RTA’s largest source of public funding, a 1.5 percent cut of Cook County sales tax receipts plus .5 percent of receipts from the five collar counties, dropped from about $750 million in 2007 to roughly $650 in 2010. Meanwhile, the cash-strapped state government has been delaying its payments to the RTA, making it tough for the transit oversight body to pay its own bills.

Joseph Costello

In response to these funding problems Costello says CTA, Metra and Pace are making financial sacrifices. 2011 budgets are smaller, there have been over 1,000 employee layoffs and, like eighty percent of transit agencies around the country, they’ve cut service and hiked fares. On the bright side, while regional transit service has been reduced by three percent, ridership is only down by one percent, he says.

Although the three agencies will have smaller capital budgets next year, Costello says the RTA is studying the condition of tracks, stations and other infrastructure for future improvements. “The engineers tell us if we were to rebuild our regional transit system from scratch it would cost us $52 billion, so it’s a valuable asset we should invest in and preserve,” he says.

When the floor is opened to comments Heather Armstrong, who uses a wheelchair, argues that Metra and Pace offer cleaner buses and trains, and better customer service than CTA. “You should give the CTA train system to Metra and the bus system to Pace,” she says.

Charlie, a senior with a crew cut who’s a member of the transit workers union and the transit advocacy group Citizens Taking Action says he’s worried about future layoffs. “The union drivers ain’t got no contract,” he says. ‘Will there be three, four, five thousand more layoffs next year?”

The City of Evanston’s Matt Swentkofske says, “Evanston is very blessed to be served by CTA, Pace and Metra.” He asks Costello for help getting three rail viaducts rebuilt in the village. “Let us know what kind of lobbying we can do.”

Kevin Peterson, a young man in fatigues and combat boots who says he’s with the group Citizens Against Terrible Transit Service, rants against faulty fare cards, bus drivers who refuse to lower access ramps, and the RTA’s efforts to end the free rides for seniors program. “You guys are supposed to make sure CTA, Pace and Metra get along,” he says. “You’ve been deadbeat parents.”

Saturday, December 11, 2010

Give a Minute wants your car-free travel ideas


By John Greenfield

Ever wish you could stick a Post-it note on the computer screen of an influential city planner with your idea about how to make it easier to walk, bike or use transit in Chicago? The Give a Minute campaign gives you a chance to do just that.

Launched in Chicago on November 2 by CEOs for Cities, an urban planning think tank, the campaign allows citizens to share their ideas for improving car-free travel with the public as well as key leaders in the city’s green transportation scene. These suggestions appear as colorful notes on the website www.giveaminute.info. You can post your ideas on the website or text them to 312-380-0436 until December 10.


A quick look at the Post-its on the website provides fast food for thought, ideas for better biking, walking and transit in a format that makes Twitter seem long-winded. “Make sure heaters are working at all stations,” says one post. “Chicago winters are brutal.” “Free or reduced-price bike maintenance and basic repair classes,” says another. I posted, “Better-marked crosswalks, and more enforcement of laws requiring drivers to stop for pedestrians in the crosswalks.”

On December 8-10, CEOs for Cities and the Chicago Architecture Foundation will host the Connectivity Challenge, a conference bringing together national urban planning experts and local transportation and planning agencies to discuss the best of the car-free transportation ideas harvested from the website. According to the organizers, the goal of the symposium is to produce new ideas and “quick start” strategies that will be promoted in book form, through a promotional tour and as a national policy platform.


I called CEOs for Cities communication director Natalie Campbell for details about the project.


What is the campaign all about?


We worked with a company out of New York called Local Projects to develop this campaign. The idea was public engagement through technology. The campaign is launching in Chicago and we’ll take it to other cities as well, including Memphis, San Jose and New York.

In Chicago the idea is to start a public dialogue about how we can make it easier to get around the city without a car. The CTA is a sponsor of the campaign, so we have about car card ads in CTA buses and trains. We’re promoting the campaigning the campaign throughout the city, asking, “Hey Chicago, what would encourage you to walk, bike or take CTA more often?”

We worked with Terry Peterson, the chairman of the CTA, Ron Burke with Active Transportation Alliance and Stan Day with SRAM [a Chicago-based bike parts manufacturer] to be our faces of the campaign, our “response leaders.” They’re the people asking that question to citizens.

So we launched the campaign about two weeks ago and so far we’ve had over 500 responses and they’ve all been really good responses. We’re pretty excited about the campaign. We’re compiling all these recommendations and saying, what are the common themes here? Then we’re holding an event December 8th through the 10th called the Connectivity Challenge.

That event will together nine national experts on transit mobility and accessibility and a group of local stakeholders which includes some of the local stakeholders: the CTA, Active Transportation Alliance, the Regional Transportation Authority, CMAP [Chicago Metropolitan Agency for Planning, Metra, the Chicago Department of Transportation. It will bring all those people together to explore this ambition of a future where Chicago residents can get around more easily without a car.


So you’re collecting all these ideas, all these electronic Post-it notes. How will these ideas guide the recommendations of the Connectivity Challenge?

The format of this event is the local stakeholder teams are going to present existing projects and goals for the future. This national team is coming to town with a fresh eye and a different perspective. They’re going to be working hard and working fast over two and a half days to explore what we call “twelve big ideas.” We’ll take the citizens’ responses and narrow them into the categories of biking, walking and CTA.

So if someone is saying “more bike lanes” we’re letting the local and national experts know this is what we’re hearing from the people. We’ll think about how we can turn these recommendations into big ideas, whether it’s infrastructure or policy recommendations.

What is a “quick start strategy”?


A quick start strategy could be something small, like Chicago businesses setting up bike training programs for their employees. For example, Active Transportation alliance has people who go into companies and say, “Don’t be afraid to ride your bike to work – here’s some easy tips on how to navigate around the city.” Because a lot more people are biking now but it’s still a segmented audience. So if you can reach out to other people and make them not as wary of riding their bikes, then you’re expanding ridership.

I was at a meeting where we were discussing other quick start ideas and one of them was making sure people have bike racks at their offices because a lot of people have trouble parking their bikes when they get to work. Or at the el stops, making sure that there are bike racks there. Because when we’re talking about connectivity it’s not just not just biking or walking. You can ride your bike to an el stop, jump on the train and get to work, but you need to have a bike rack at the el station.

So what are you guys hoping to achieve with this campaign?


The big ambition is to create a future where it’s easy to get around Chicago without owning a car. In the short term, people are always looking for ways to be engaged and this program is a way for citizens to talk back to their city and having them feel like they have a say in it. We really are connecting them with change-making leaders. Terry and Ron and Stan are responding directly to some of the best recommendations. And there really are a lot of great recommendations on the site.

So we’re bringing those ideas to our national, or international, expert team. We have Jan Gehl from Denmark who’s one of the world’s foremost urban planners and architects. So you really do have a say. And that’s the challenge people have, feeling that they really are able to help create change, so programs like this help people feel like they can make a difference.